Job description

APAC FX Sales Client Strategy

Citi is looking to hire an AVP / Vice-President into the APAC FX Sales Client Strategy team in Singapore. This is a high-impact, cross-functional role sitting at the intersection of strategy, analytics, and execution across both Corporate and Financial Institutions FX Sales in Asia Pacific.

You will play a key role in shaping the APAC FX Sales client strategy — identifying and executing on growth opportunities, leading regional initiatives, and delivering insights that strengthen client relationships and drive sales effectiveness. You will develop analytical capabilities that enhance client engagement and amplify the productivity of our sales teams. Working in close partnership with stakeholders across products, regions, and functions, you will bring a data-driven approach to understanding client needs and unlocking new business opportunities.

You will collaborate closely with FX Sales heads (Regional and Country), other regional FX Sales Client Execution (CE) teams, Business Execution (BE) teams, Technology, and partners in Markets, Banking and Services.

The role is varied day-to-day but the key responsibilities are:

• Drive APAC FX Business Strategy — Contribute meaningfully to the overall APAC FX Sales strategy, identifying and spearheading strategic growth opportunities across the Corporate and FI franchise
• Define Initiative Roadmaps — Identify key milestones and critical enablers required to successfully implement initiatives outlined by the Corporate and FI FX Sales strategy
• Lead Regional Projects & Campaigns — Independently manage and execute regional projects, client initiatives, and sales campaigns from inception through to delivery
• Monitor Progress & Drive Accountability — Track the progress of client initiatives, ensuring clear ownership and accountability across teams
• Cross-Regional Collaboration — Coordinate closely with senior stakeholders and sales teams across the region, synthesising inputs to inform and align on strategic priorities
• Coalition Analysis & Strategy — Lead Coalition analyses and dissemination for APAC; partner with regional sales heads and CE leadership to develop targeted action plans that address performance gaps. Leverage Coalition data to develop bespoke client and competitor insights, identify wallet opportunities, and inform strategic decision-making across the business.
• Analytics & Actionable Output — Distil key themes, validate analytical findings, and translate them into clear, actionable outputs that promote growth and support commercial objectives
• Senior & Business Reviews — Play a significant role in the preparation of business reviews, senior management presentations, and Townhalls
• Process & Efficiency Building — Design and implement efficient processes and tools that create capacity within the Sales function and enhance overall team productivity

Qualifications & Skills

• Bachelor’s degree/University degree or equivalent experience
• Strategic vision to identify new areas of growth opportunity, with the ability to structure and drive projects from idea to completion
• Proven project management skills - with the ability to lead initiatives from launch through to successful delivery, maintaining clear oversight and accountability at every stage
• Strong analytical capability, with a proven ability to distil complex data into key themes and create actionable, growth-oriented outputs
• Advanced proficiency in Microsoft Office applications, particularly Excel and PowerPoint, is required. Familiarity with data analytics tools advantageous; proficiency in Qlikview and Thinkcell is a plus.
• Tech-savvy and forward-thinking, with an enthusiasm for harnessing AI tools and emerging technologies to enhance workflow and the quality of output
• Comfortable working with large datasets and translating analytical findings into strategic recommendations

• Self-starter who takes ownership and accountability, works effectively under pressure, and drives results with minimal supervision
• Collaborative and team-oriented, with the interpersonal skills to build relationships and work effectively across a matrixed, multi-cultural regional and global organisation
• Creative and entrepreneurial in spirit, with a problem-solving mindset, a proactive approach to identifying gaps, and a continuous drive to improve processes and efficiencies
• Adaptable and composed, with the patience to navigate complexity and ambiguity, and the agility to respond quickly to a dynamic and fast-paced environment
• Highly motivated and results-oriented - organised, structured, and methodical in execution, with strong attention to detail and a commitment to delivering quality outcomes within deadlines
• Able to manage multiple priorities concurrently, demonstrating strong time management and stakeholder management abilities across concurrent projects and tasks
• Excellent communication skills, with the ability to convey complex ideas clearly and concisely to a wide range of audiences
• Brings a positive and resilient mindset - approaches challenges with energy and optimism and contributes to a constructive and motivated team culture
• Prior experience in or familiarity with Markets and Banking preferred; demonstrated examples of successful growth strategy implementation are desirable