Editorial summary

The company is seeking a Business Development & Sales Senior Executive with experience in FMCG or retail to support regional expansion across Southeast Asia. The role involves developing and executing sales strategies, securing new customers and retail accounts, and fostering strong business relationships. The position offers a full-time, permanent employment with a monthly salary of up to $4,500 plus commissions. The ideal candidate should have a proven track record in sales growth and regional business development within the consumer products industry.

This summary is AI-generated and may contain inaccuracies. Please refer to the full job description below.

Job description

[This job https://singapore.job-q.com/jobs/detail/business-development-sales-senior-executive-fmcg-retail-regional-expansion-up-to-4-500-comms-34754 first appeared in Job-Q.com on 27 Sep 2026]

📍 Location: North-Central Singapore
💰 Salary: Up to $4,500 Base/month
💼 Employment: Full-time, Permanent
🌏 Industry: FMCG / Consumer Products
✈️ Regional Exposure: Southeast Asia

About the Role

Join an established consumer brand in a hands-on commercial role driving sales growth, retail expansion and regional business development across Singapore and Southeast Asia.

Key Responsibilities

Sales & Business Development

• Develop and execute sales strategies to achieve revenue and growth targets.

• Identify and secure new customers, retail accounts and distribution opportunities.

• Build strong relationships with key accounts and channel partners.

• Prepare commercial proposals, quotations, business plans and presentations.

• Analyse sales performance, market trends and competitor activities to identify growth opportunities.

Retail & FMCG

• Manage relationships with retailers, pharmacies, supermarkets, hypermarkets and specialty stores.

• Drive product launches, promotions, trade marketing and in-store activations.

• Identify opportunities for cross-selling, upselling and new product introductions.

Regional Expansion

• Identify and develop distributors, importers and business partners across Southeast Asia.

• Manage distributor relationships across Malaysia, Cambodia and other regional markets.

• Negotiate commercial terms, distribution arrangements and business plans.

• Conduct market research and undertake regional travel when required.

B2B & Commercial Support

• Develop opportunities within B2B, institutional and commercial hygiene channels.

• Work with Marketing, Operations and Product teams to support customer fulfilment and business initiatives.

• Prepare sales forecasts, performance reports and market updates.

Requirements

• Diploma or Degree in Business, Marketing, Sales or a related discipline preferred.

• Minimum 5 years' experience in Sales, Business Development, Key Account Management or Channel Development.

• Experience in FMCG, consumer products, household, personal care, baby care or related industries.

• Strong understanding of the Singapore FMCG / retail landscape.

• Proven track record in new business development and revenue growth.

• Experience with retailers, distributors or regional markets is highly advantageous.

• Strong negotiation, presentation and relationship management skills.

• Comfortable with regional travel when required.

Why Join?

• 🌏 Regional exposure across Southeast Asia

• 📈 Direct ownership of sales growth and market expansion

• 🤝 Exposure to FMCG, retail, B2B and distribution channels

• 🚀 Opportunity to contribute to new market and channel development

• 💰 Up to $4,500/month

📩 Apply Now!

Send your updated resume in MS Word format to:

Please include:

• Current & Expected Salary

• Availability / Earliest Start Date

• Notice Period (if applicable)

Only shortlisted candidates will be contacted.

Vanessa Chua Peng Teng (R25158315)
Recruitment Consultant

CREW by HRnet | HRnet Ventures Pte Ltd
EA Licence No.: 24C2435

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