Job description

Marketing Lead — CloudsineAI

Location: Singapore. Science Park 1 (near Kent Ridge MRT)
Reports to: Chief Commercial Officer
Type: Full-time, mid-career individual contributor (3–5 years experience)

About CloudsineAI

We're a Singapore-based cybersecurity company building security observability and control for agentic AI. We help enterprises trace and govern AI agents — and we believe this category will define the next decade of cybersecurity.

We work with AI agents as a core part of how our team operates, not as a side experiment.

Why this role exists

We're rebuilding our marketing function for the agentic era. We need an AI-native demand-generation operator who can build a pipeline-generating function from the ground up — directing AI agents as a force multiplier, not just using them.

This is a mid-career, hands-on operator role with three roughly equal areas of responsibility. We expect you to have been building agentic AI workflows for the last 2 years or so — which is roughly as long as the technology has been usable in production.

Three roughly equal areas of responsibility:

1. Demand Generation

Own multi-product pipeline build. Design and run experiments across paid, organic, partner co-marketing, and outbound. Build attribution and scoring. Direct AI agents to produce, distribute, and measure marketing assets and campaigns — copy, creative, landing pages, outbound sequences, dashboards.

2. Product Marketing

Own positioning, messaging, sales enablement, and competitive intelligence across our product portfolio. Translate engineering velocity into customer-resonant narrative. Build the toolkit the sales team uses every day.

3. Community Build

Drive the launch and growth of a new regional community in agentic AI security — podcasts, blogs, live events, and an active digital presence. The community sits at the intersection of four audiences we serve: enterprise leaders, AI builders, cybersecurity practitioners, and DevSecOps engineers. You set the editorial calendar, run the production schedule, and own audience growth.

Direction comes from the CCO in the early phase. Expect this scope to evolve as the community matures and as we bring in regional voices and partners. Your KPIs are community build and engagement first (audience growth, content cadence, active members, engagement rate); pipeline conversion second — this is a long-game brand asset, not a short-term lead form.

Throughline KPI — Brand Leadership

The three areas above all serve one outcome: make CloudsineAI a regionally and globally recognized AI security company for enterprises. That's the KPI we measure your work against. Demand gen pipeline, product marketing assets, and community engagement are the means — brand leadership is the end.

What that looks like in practice: CloudsineAI surfacing in industry analyst conversations, regional cybersecurity narratives, enterprise buyer shortlists, and global agentic-AI-security commentary. We want momentum on this within your first year.

Must-haves

• 3–5 years B2B SaaS / cyber / enterprise tech demand-generation track record.

• Demonstrable AI fluency — hands-on for ~2 years. You will be running an AI-augmented function. Comfort with ChatGPT does not qualify — we will ask you to walk us through an agent or AI-driven workflow you've personally built or directed in the last two years.

• Singapore market presence. You know the SG enterprise and government tech buyer and the channel ecosystem.

• Builder energy. You write your own copy, design your own experiments, read your own dashboards. You don't wait for a brief.

• Comfort working in an AI-augmented operating model — humans for judgment, agents for execution.

Nice-to-have

• Cybersecurity vertical experience.

• Government / public sector tech sales exposure.

• Podcast or community production experience.

• Broader APAC market experience.

• Exposure to a category-creation play (you don't need to have led one).

What success looks like in your first 90 days

• A clear, measurable demand-gen plan in motion, with attribution in place.

• Product marketing assets shipped that the sales team is actively using.

• The new community launched with first content live and a measurable audience.

• Visible brand-leadership momentum — at least one earned mention or thought-leadership placement in a regional or global cyber / AI publication, plus a tracker for brand metrics (share-of-voice, analyst and press mentions, peer references).

• An operating cadence for the marketing function — weekly review, monthly snapshot, quarterly check-in.

How to apply

Send your CV plus a one-page note answering:

1. Show us an AI agent or AI-driven workflow you've personally built or directed. What problem did it solve, how does it work, what would you do differently?

2. Walk us through one B2B demand-gen experiment you ran end-to-end — hypothesis, execution, result, what you learned.

3. Why agentic AI security as a category interests you. What do you see in this space that most marketers don't?

We review every application that shows real work. We don't review applications that paste in generic marketing pitches.

Apply to: hr@cloudsine.tech